About Me

About Me 2022-03-21T18:23:20+00:00

I am an experienced lead designer, with over 15 years’ experience of providing high-quality visuals from concept to launch across a wide range of industries including proptech, digital news publishing, customer incentive programs, portals, intranets and dashboards. I utilise a user-centred design approach with business strategy to deliver evidence-based creative solutions across a wide range of digital products and services. I am PRINCE2 qualified with a deep skillset ranging from conducting user-research, usability testing and analysis, translating functional requirements into thoughtful wireframes and prototypes, working as part of an Agile team and collaborating with product managers, developers, business analysts, quality assurance testers and key stakeholders. I also run design thinking workshops to advocate for the user to create engaging and meaningful customer experiences.


Key skills:

  • Successful user-centred design practitioner who produces evidence based, high-quality creative solutions for responsive web and mobile applications with experience of working as part of an Agile team.
  • Wide ranging design skills from concept to launch covering: visual design, wireframing, prototyping, interaction design, interface design.
  • Confident to present ideas, concepts, wireframes and prototypes to product owners, team members and other key stakeholders. Run design thinking workshops.
  • Deep skillset in working collaboratively with technical teams and product owners to translate functional requirements into intuitive and meaningful design solutions.
  • Create all interface assets within an overarching design system framework.
  • Conduct user testing research with an emphasis on problem solving and identifying user needs with an opportunity to refine and improve the user journey.
  • Passionate advocate for usability and a deep understanding of WCAG AA accessibility standards.

To view a copy of my CV please contact me at linkedin.com/in/sarah-hornsey.